The Ten Demandments

Earn my trust... This is about respect, integrity, advocacy, and quality. Forget all the others if you can't master this one. Inspire me... Craft meaningful emotional connections with your consumers through immersive experiences, motivating messages and relevant philanthropy. Inspirational brands transcend their own products and services become greater than the sum of their parts. Make it easy... Simplicity, speed and usefulness are the keys to consumer ease. Don't confuse complexity with progress. The best things in life are often the easiest. Put me in charge... Consumers expect choices and control, particularly from service organizations that can enable self-paced self-service. Put consumers in the driver's seat or they'll peel out of your parking lot without a second thought. Guide me... Too much white noise, too little context - that's the problem. So filter the chaos with expert advice, education and information. And stand shoulder-to-shoulder with your consumers as they move through the decision-making process and beyond. 24/7... anytime, anywhere access... that's the ticket in this 'round the clock world. 9-5 hours won't cut it for consumers who expect companies to be there for them all the time, no matter the channel. Get to know me... You can't win consumer loyalty without understanding what consumers want. Listen, learn and study up on their real lives, don't just dive into the data pool, to get to know your consumers in a whole new light. Exceed my expectations... Even demanding consumers can be wowed, so woo them by over-delivering through uncommon courtesies, surprising services and go-the-extra-mile efforts that show you really care. Reward me... Treat your consumers like the VIPs they are to you - acknowledge and build their loyalty by rewarding them with points programs, privileged access or other winning ways. Stay with me... Relationships are built not in a day, but in a lifetime, so stay with your consumers if you want them to stay with you. Deliver on post-purchase promises, stay in touch in meaningful ways, and evolve your brand to meet your consumers' evolving needs over time. - from the book: The Ten Demandments

Retail Display Concepts Slideshow Video

Check out the short promo video up on Youtube showcasing some of our Retail Display and Merchandising concepts. Some of these are actual fulfilled projects and some are still in the concept phase.

Digital Signage Expo 2008

Okay, so this might be a little outdated but we thought we'd post some photos from the 2008 Digital Signage Expo held in Las Vegas back in February anyway.

This was the first trade show for us to introduce Skyline Retail Environments. Obviously Skyline is not new to trade shows so it was nothing new to us but it was a great chance for us to introduce ourselves to the industry while showing off some of our great signage and digital signage capabilities. Most of the show featured vendors specializing in actual digital signage and technical solutions but few had real nice retail application fixtures and displays so we felt we were a great fit for this show.

The Funrise display shown in the photo is our "Mobile Merchandiser" technically known as the Merchandiser Series 100 and features a lot of graphic options, merchandising options as well as Digital Signage capabilities - not to mention it has casters so you can move it wherever you want it. The version we had at the show was only 1 sided but the unit is actually capable of becoming 2 sided and is even expandable to include larger shelving for increased merchandising.

The table with the pole is known as the Table Series 100. It features a graphic wrap (other options available) with a laminate top and display pole that can hold hard graphic panels and digital signage at the same time. The table top is available with various hole configurations and the table itself is available with or without lockable doors and interior shelving.

The backwall structure of our 20' wide display was made of Skyline's Tube Ultra and the graphic is a stretched die-sub fabric print.

Our team had a great time in Vegas and we will be attending many more similar shows in the near future so stay tuned to this blog to find out where you can meet us next and see our great retail and merchandising products up close and in person.